Nobody chooses a detailer, a dealership or a performance shop from a spec sheet. They choose from the photos, the reviews and how fast someone answered. We build the website, shoot the vehicle photography and video and run the local search presence behind automotive brands across St. Augustine, Jacksonville and nationwide.
Automotive is a visual, local, review-driven category, and almost every shop we audit is losing on one of those three fronts rather than on price. Here is where the work goes.
This is a category sold entirely on the finished car. Phone photos in a dim bay, or worse, manufacturer stock imagery, tell a customer your work is average before they read a word.
“Detailer near me” and “auto repair near me” are decided in the map results, inside a very small radius. Without deliberate local SEO, a great shop three miles away simply does not appear.
Someone with a cracked windshield or a car due for delivery is deciding today. A form that lands in an unmonitored inbox loses to the shop that picked up on the second ring.
One senior team on the website, the vehicle media, the search presence and the ads — measured against booked cars rather than impressions.
Fast, mobile-first sites built around the way someone checks a shop from the driver’s seat: service, gallery, reviews, then call. Inventory and booking wired in where you need it.
Rolling shots, studio and bay photography, before-and-afters and short-form build videos, all shot in-house. In automotive the imagery is the pitch.
Own the map pack for the services that pay. Profile, categories, service pages and a review pipeline that keeps you at the top of a very small search radius.
Geo-tight campaigns around the bay, seasonal pushes for the work you want more of, and creative that uses your own cars instead of stock.
Most shops end up with a template site from one vendor, a photographer they book twice a year and a media buyer who has never seen the cars. Ours is one team — because in automotive the photo, the page and the ad are the same decision made three times.
Automotive has the tightest search radius of any category we work in. Someone in Nocatee behaves nothing like someone in Jacksonville, and a Ponte Vedra PPF client is not the same customer as a Palm Coast brake job. We build those presences separately, because Google does.
For most automotive searches the three map results take the overwhelming majority of calls, and proximity is weighted heavily. Winning means being the obvious answer inside a few miles, not ranking city-wide.
A shop with 40 recent reviews beats one with 200 from four years ago. Recency and response rate both count, which is why review generation belongs in the handoff process rather than in an occasional email blast.
Profile photos, gallery work and ad creative all convert better when they show cars that actually left your bay. It is also the only thing a competitor cannot copy from you.
Ceramic and PPF spike ahead of summer, tint follows the heat, and service peaks before holiday travel. Campaigns are structured to lean into those windows rather than run flat all year.
We have shot and built for detailers, performance shops, dealers and race teams — Good Looks Auto Spa, Amplify Motors, Tasca Motorsports, Initial G and Monza among them — so the category is not a first for us.
Vehicle photography and video are shot in-house as part of the work, not quoted separately every time you need content. In this category imagery moves the needle further than anything else you can change.
Management is a flat monthly figure agreed up front, so raising budget never automatically raises our invoice. The incentive stays pointed at booked cars, not at spend.
Site, imagery, local search and paid campaigns sit in the same room. The ad uses the same footage as the gallery, and the service page matches what the shop actually sells.
The website, the photography, the raw footage, the ad accounts and the analytics all live in your name. Leaving does not mean losing the work you paid for.
Search behaviour, competition and what a new customer is worth change completely by sector and by market. Start with the one you are in.
Every sector has its own search patterns, its own competitors and its own margins to protect.
Based in St. Augustine, working across St. Johns County, the First Coast and nationwide.
Not On The List? Ask Us →Yes, in-house. Studio and bay photography, rolling shots, walkarounds, aerial where it helps, and before-and-after sets for detail and restoration work. Everything is delivered in both horizontal and vertical formats with full usage rights, so the same shoot feeds the website, the profile, social and paid ads.
A focused shop site can be live in as little as 48 hours. Most builds land in the one to two week range depending on how many service pages and galleries are involved, and dealer sites with live inventory feeds take longer. You get a firm schedule before anything starts.
Yes. We integrate inventory feeds so listings, photos and pricing stay current without manual entry, and we structure the vehicle detail pages so they can rank on their own. For independent dealers we usually pair that with geo-targeted campaigns around the lot.
By building the ask into the vehicle handoff rather than treating it as a campaign. A short, consistent process at pickup, a direct review link, and someone responding to every review within a day or two. Recency and response rate both feed local ranking, so a steady trickle beats an occasional push.
No. Management is a flat monthly fee agreed up front. Percentage-of-spend pricing rewards an agency for spending more of your money, which is the wrong incentive when you are measuring cost per booked car.
Yes, though the local setup is different. A service-area business profile with the right radius, service pages built around the towns you actually cover, and campaigns targeted to those areas rather than to a pin on a map. We do this regularly for mobile detailing and mobile repair operations across St. Johns and Duval County.
Yes, and it is a different job from a shop. Motorsports marketing runs on content volume, sponsor visibility and audience growth rather than local search, so the plan leans much harder on video production and social media management than on the map pack.
It depends on the size of the site, how much vehicle photography the calendar needs, and whether local SEO and paid campaigns run alongside the build. Everything is quoted up front as one figure with the implementation included, and every account stays in your name.
We will audit your site and Google Business Profile, look at how you rank inside your real service radius, compare your imagery against the shops outranking you, and come back with exactly where the bookings are leaking — before you commit to anything.